Private credit platform Percent has appointed co-founder Prath Reddy as its chief executive, it announced today. Current chief executive Nelson Chu will transition to executive chairman of the board.
Reddy will lead Percent’s next phase of growth, focused on developing liquidity infrastructure designed to support the private credit sector, alongside expanding its institutional presence within the asset class.
Reddy joined Percent as a founding team member in 2018 from UBS Investment Bank’s debt capital markets group, where he originated and structured fixed-income securities for public and private corporations.{
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“Private credit is entering a more demanding phase. Asset managers and capital partners are asking for better data, real liquidity, and clearer ways to access and assess differentiated exposure,” said Reddy.
“Percent has spent eight years building for exactly this. With the foundation that Nelson has already laid, my focus as Percent’s new CEO is to scale the platform responsibly, expand our institutional asset management and trading capabilities, and continue bringing public-market discipline to private credit.”
