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Instead of ‘Eating the Frog,’ Use the 10-Minute Rule to Be More Productive

December 14, 2025
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Instead of 'Eating the Frog,' Use the 10-Minute Rule to Be More Productive


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A popular productivity method encourages you to start your day by “eating the frog”—that is, tackling your biggest, most important task of the day first, then moving through the lesser ones in turn. For many, structuring their to-do list around their greatest responsibility is a good way to stay motivated and ensure top priorities are handled expediently.

But not every person works best that way. I know I don’t. Even for people who generally do enjoy tackling the hard stuff first, not every day is the same. If you find the prospect of jumping into a massive project first thing in the morning daunting—every day, or just today—there are other ways you can arrange your schedule. The following two rules can help you. 

Start your day with the 10-Minute Rule

The 10-minute rule was coined by time management expert Clare Evans, who included it in a roundup of “anti-sad hacks.” Here’s the gist: Think about the activities that don’t energize or excite you, but which also don’t take up a lot of time. Answering emails. Making a grocery list. Organizing your desk. Filling out paperwork. You can probably knock each of these out in 10 minutes or less, but they’re tedious.

So do all of your “10-minute tasks” right away. The theory behind why this is helpful is similar to the one undergirding the concept of “eating the frog”: Once these tasks are done, you’ll feel a sense of accomplishment, and will be well positioned to a tackle additional responsibilities.

Sure, when you do choose to eat the frog, you’ll feel motivated and proud, and it will be easier to breeze through the lighter lifts on your list—but that’s not always the case. Sometimes, you’re too bogged down to tackle something huge. Other times, doing that big thing will deplete your energy and focus enough that those small tasks will feel a lot bigger than they should.

On these occasions, the 10-minute rule might be a better option. Quickly working through the simple things first won’t zap your energy or use up all your resources, and will still give you a sense of accomplishment that can keep you going.

I am a major proponent of doing this, especially for the tasks I don’t enjoy at all, like cleaning. In my version, I keep an ever-updating note on my phone that contains small tasks I need to do, which I input the minute I think of or notice them. They’re usually things like “clean the fan” or “wipe the baseboards.” Just jotting them down helps keep them closer to the top of my mind, so even if I’m lacking motivation or time in the moment, I always have a list to consult. Then, when I think of one or check my list, I just pounce on it. After that, I work in the “one more” trick, which involves asking yourself if you can do “one more” thing every time you complete something small. The answer is usually yes and, as you work through the list of additional tasks, you grow more and more motivated.


What do you think so far?

The “One-Minute Rule” is even simpler

There’s an even a simpler method, conceptualized by Gretchen Rubin in her book The Happiness Project. It’s similar to the 10-minute rule, but not quite as structured. In short, if something will take you a minute or less to accomplish, you should do it as soon as you realize it needs to be done. I mentioned I keep my 10-minute tasks in a note, but since becoming familiar with Rubin’s technique, I’ve started trying to knock out my one-minute projects the second I think of them or notice them. It does help. Emails don’t go unanswered. The table is never in desperate need of a wipe-down. Little actions add up to big improvements, which compounds the motivation.

This rule is especially useful for me when it comes to signing important documents—a simple thing that I can do quickly, but which I often end up putting off, and then forgetting to do altogether. I’ve recently been trying something new: As soon as I see the request (which might pop up on my computer, iPhone, and/or Apple Watch), I stop whatever I’m doing it, open it, complete the Docusign, return it, and get on with my day. Nothing to remember to come back to later, and minimal interruption to my workflow now.

This is the crux of Rubin’s rule: If you can effectively cross an item off your list in under 60 seconds, just do it. Yes, this flies in the face of other productivity methods, which emphasize limiting distractions and rigidly blocking out your schedule. But in life, not everything will always slot neatly into a perfect, prearranged structure—just as it won’t make sense to begin every day with that mouthful of metaphorical frog.

There’s another version of this—the two-minute rule—which operates the same way. I’ll caution this, though: Don’t get too hung up one whether something will take one, two, or 10 minutes. Don’t overthink these strategies until you’re in a state of decision paralysis. Trust yourself to recognize the tasks that can easily be taken care of instantly, the ones that might take 10 minutes but should be tackled ASAP, and the ones that will be a heavier lift. If you’re struggling, try a task prioritization technique like MIT, which helps you order your responsibilities based on the impact they’ll have on your life, or the Eisenhower matrix, which organizes them by urgency.



Editorial Team

Editorial Team

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